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MattG's avatar

So much gold above, especially in the one-liners (too numerous to give kudos for*)

Regarding arXiv (🤮) and "These biases run deep in the training data", really I think it's the cart following the horse - those biases (as pointed out) lived long before, but also in previous ad/marketing campaigns, with little fanfare or repercussions. That doesn't mean your guidance isn't wise, just why bother spending the time/money/resources if the only change is it's automated vs human spite.

*"head of iceberg strategy" <chef's kiss>

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PM Berry's avatar

Matt,

Thanks so much for always raising the bar with insights. And yeah, totally agree on the arXiv bit. The automation just makes the bias scale faster and hide better. Before, at least you could blame a bad copywriter or checked-out brand manager. Now it’s just "the algorithm did it" and everyone shrugs. But you're right, this isn’t new.

I’m glad “head of iceberg strategy” landed! Sometimes I just black out and wake up surrounded by punchlines.

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MattG's avatar

Sounds like a great way to come to! I usually come up with punchline two hours after it would have been useful.

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